What is observational learning? Benefits and how it works

Clinically reviewed by Dr. Chris Mosunic, PhD, RD, CDCES, MBA

Discover what observational learning is, including a definition, and 6 benefits of applying it in your life. Plus, examples of how observational learning works. 

Observational learning is one of the fundamental ways we learn new knowledge, skills, and behaviors. It's something we’ve been doing every day from when we were children, and something we’ll continue to do throughout our adulthood. By better understanding and being more intentional about our observational learning, we can enhance our personal development and relationships.

 

What is observational learning?

Observational learning is the process of learning by watching others, considering their actions, and copying their behavior, attitudes, or emotional expressions. This form of learning allows us to pick up new behaviors, attitudes, and skills without direct experience. Imagine observing a friend practicing mindfulness or patience. By watching them, you can learn how to bring these approaches into your own life. Observational learning is not just about mimicking what we see — it's about understanding the consequences of actions and deciding whether to adopt similar behaviors based on observed outcomes.

 

How does observational learning work?

Understanding how observational learning works gives us insights into the way we acquire behaviors and skills from the world around us. This process is central to social learning theory and plays a significant role in psychological development and socialization. 

The role of models in observational learning

Models are a core concept of observational learning. These are the people whose actions we observe and potentially imitate. Models can vary widely, from parents, teachers, peers, celebrities, people we encounter daily, and even characters in media. The influence of a model depends on several factors, including their relationship to us, their perceived success or competence, and the relevance of their behavior to our needs or interests.

The four stages of observational learning

1. Attention: The first step involves you paying attention to the model. This stage is influenced by various factors such as how the model sets themselves apart from others, the complexity of the observed behavior, your interest in the activity, and your ability to focus on them. Be aware that your learning process won’t move forward effectively if you're not paying enough attention.

2. Retention: Once the behavior has been observed, you must remember what you saw. This stage involves the cognitive processes of storing and recalling information. Using mental images or verbal descriptions can help you recall the observed behavior when needed.

3. Reproduction: After observing and retaining the behavior, you must have the physical and intellectual capability to reproduce the observed action. This stage may require practice, especially for complex behaviors. Your ability to copy and mimic will improve over time, usually through feedback and making adjustments.

4. Motivation: For observational learning to have the greatest benefits, you must be motivated to copy the observed behavior. Motivation can come from different sources, such as wanting to achieve the same results as the model (e.g., rewards or recognition), internal satisfaction, or the desire to avoid negative consequences. Your belief in your ability to mimic the behavior and the perceived value of the outcomes to you are also an important part of this stage.

 

Examples of observational learning process

A classic example of how observational learning works in practice is a child learning to tie their shoes. The child watches an adult carefully, paying attention to how the laces are crossed and pulled tight (attention). They remember the steps as they attempt to tie their own shoes later (retention). With practice, the child gradually improves their ability to tie their shoes, mimicking the adult’s actions (reproduction). The motivation to learn this skill might come from the desire to be more independent or to receive praise from the adult.

A more modern example is a professional learning a new software tool by watching tutorial videos. The professional focuses on the steps demonstrated in the videos (attention), takes notes or mentally stores the information (retention), attempts to use the software by following the observed steps (reproduction), and is motivated to learn the tool to enhance their job performance or achieve a specific project outcome (motivation).

 

The connection between mindfulness & observational learning

Mindfulness and observational learning are closely linked as approaches and each works well to enhance the effectiveness of the other. This combination can lead to significant improvements in personal development, emotional intelligence, and social skills. By focusing on mindful observation and emulating positive role models, we can learn new behaviors, and also how to approach life with a more thoughtful, present, and balanced perspective. 

Mindful observation enhances learning

Mindfulness is the practice of being present and fully engaged in the moment, without judgment. By practicing mindfulness, we become more adept at focusing our attention on the behaviors of others. This can support the observational learning process by improving our retention of observed actions. The heightened awareness that mindfulness cultivates also allows us to better understand the context and nuances of behaviors, making it easier to replicate them effectively.

Selecting positive role models

The effectiveness of observational learning is influenced by the models we choose to observe. Mimicking people who demonstrate positive, constructive behaviors can lead to more meaningful personal growth for us. Mindfulness practices can aid in the selection of these models by encouraging us to reflect on our values and goals, and help us identify role models who embody these aspirations.

Factors influencing observational learning

Various factors influence when and where we’re likely to choose to engage in observational learning.

  • Perceived similarity: We’re more likely to imitate behaviors observed in people we perceive as similar to us in terms of age, gender, interests, or social status. This perceived similarity can make the behaviors seem more relevant and attainable.

  • Status symbols: When people are already widely admired for their achievements, qualities, or status, we’re more likely to be interested in observing and copying their behaviors.

  • Nurturing behavior: Observing people who are warm, nurturing, and supportive can motivate us to adopt their behaviors, especially if through those interactions they also model positive social and emotional skills.

  • Observation of rewards: Seeing people receive rewards increases the likelihood of us imitating them. This observation can be direct, like witnessing someone being praised, or vicarious, through stories of success and recognition.

  • Context is key: We’re more likely to engage in observational learning in situations that are ambiguous, unfamiliar, or challenging. Observing how others navigate these situations can provide valuable insights and strategies.

Mindfulness techniques to enhance observational learning

Mindfulness techniques such as mindful breathing, meditation, and active listening can help you remain present and engaged while observing others. They can boost the effectiveness of your observational learning by enhancing your focus, attention, and emotional regulation. These techniques support your ability to absorb and retain observed behaviors and also help you evaluate whether these behaviors align with your values and goals.

 

6 benefits of using observational learning

Observational learning is a key aspect of human development, and it’s one you can use to support personal growth, enhance your skill sets, and improve your relationships. Understanding and applying observational learning in your life can reap numerous benefits that contribute to your overall wellbeing and success.

1. You can learn new skills faster

Watching someone perform a task allows us to grasp complex actions without the need for verbal instructions, reducing the learning curve for gaining new skills. For instance, athletes often improve their techniques by observing and imitating the strategies of seasoned professionals, while artists may use observational learning to refine their style by studying the works and methods of established figures in their field.

💙 Practice building the Skill required for a mindfulness practice during this Daily Calm meditation. 

2. You can reinforce positive behaviors

When we see the positive outcomes of certain actions in others, we are more likely to adopt these behaviors ourselves. This approach is particularly beneficial in settings such as classrooms, where positive reinforcement through observed behaviors can encourage students to engage in desirable actions, such as collaboration, persistence, and respect for others.

💙 Learn how to Track the Positive you see modeled around you during this session of the Daily Jay. 

3. You can be more accurate when acquiring complex skills

By observing experts in action, we can understand the nuances of specific tasks and replicate them with higher quality, leading to better outcomes and reduced errors. This precision is especially valuable in professions where exactness is vital, such as surgery or engineering. 

 

4. You can find more inclusive approaches to learning

Observational learning provides an alternative learning pathway for those of us who struggle with traditional instructional methods. For example, visual learners or those with learning disabilities can benefit greatly from observational learning, as it allows them to see concepts in action rather than trying to understand abstract descriptions.

5. You can enhance your empathy and understanding

Observational learning helps in developing empathy and understanding toward others by observing and interpreting their behaviors and emotional responses. This helps build strong, empathetic relationships, both in personal and professional contexts. It encourages an environment of mutual respect and understanding, supporting better communication and collaboration.

💙 Join Tamara Levitt for this Daily Calm session on Empathy

6. You can adjust to new environments and cultures more easily

Observational learning allows us to learn societal norms, behaviors, and languages by observing and imitating others. This can support our transitions when we integrate into new social groups and communities. This is often particularly important for children as they navigate their social environments and when we are adjusting to new cultural settings as adults. 

 

Observational learning FAQs

What is the concept of observational learning?

Observational learning is a fundamental aspect of social learning theory. It’s based on the concept that people can learn new behaviors, skills, and attitudes by watching both the actions of others and the consequences of those actions. This type of learning highlights the power of social influence on behavior, suggesting that much of what we learn comes from observing the people around us rather than through direct experience. Observational learning goes beyond simple imitation as it involves complex cognitive processes that allow us to incorporate observed behaviors into our own set of behaviors. This underscores the importance of role models, as their behaviors can serve as guides for our own actions, especially in situations where direct or verbal instruction isn’t possible.

What are the three types of observational learning?

Observational learning comes in various forms, but the three most common are imitation, modeling and vicarious reinforcement.

  1. Imitation: This is the simplest form of observational learning, where you directly copy or mimic someone else’s behavior. Imitation often occurs soon after observing and does not necessarily involve understanding the underlying reasons for the behavior.

  2. Modeling: A more complex form of observational learning, modeling involves you taking in new information and behaviors by watching others and then using this information to guide your actions in similar situations. Unlike simple imitation, modeling can involve abstract principles and does not require the behavior to be copied immediately.

  3. Vicarious reinforcement: This type of observational learning occurs when you observe the consequences of another person's behavior and then adjust your own behavior based on what you’ve seen. If the observed behavior is rewarded, you are more likely to imitate that behavior. Conversely, if the behavior is punished, you may avoid it.

What is the most famous example of observational learning?

The most famous example of observational learning is Albert Bandura's Bobo Doll experiment, conducted in the 1960s. In this study, Bandura and his colleagues demonstrated how children could learn aggressive behaviors through observation. Children were exposed to adults acting aggressively toward a Bobo doll, which is a large inflatable toy. The researchers found that children who observed the aggressive behavior were more likely to later exhibit similar aggressive actions toward the doll, compared to children who had not observed the aggressive model. This experiment highlighted the importance of observational learning in acquiring behaviors and suggested that aggression can be learned through observation, challenging the notion that aggressive behavior is solely a result of genetic predisposition or frustration. The Bobo Doll experiment has since become a classic study in psychology, illustrating the principles of observational learning and the impact of media violence on children.


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